VAN LEEUWEN ICE CREAM
VAN LEEUWEN ICE CREAM
CRY ABOUT IT
CRY ABOUT IT
Our world often demands nothing but toughness, Van Leeuwen invites you to rediscover the power of softness. Life is hard - doesn't mean you have to be. So the next time you want to hold back those tears, cozy up with us and let them flow.
Our world often demands nothing but toughness, Van Leeuwen invites you to rediscover the power of softness. Life is hard - doesn't mean you have to be. So the next time you want to hold back those tears, cozy up with us and let them flow.
The Notebook showing in Central Park
Beautiful Boy showing in Coney Island
Cry Baby Film Nights
Enjoy movie nights every Sunday (because Sundays are scary) from May-September at select beaches and parks across NYC. Theme? Tearjerkers. Van Leeuwen ice cream trucks will be in attendance for a cool refreshment because remember, nothing goes better with tears than ice cream :’)
Vent It Out
Sometimes all we need is a good vent session, am I right? Booths will be set up in Van Leeuwen locations across NYC where customers can step on in and let it all out. Don't worry the ending is sweet, all of those brave enough to let the feels flow will walk away with an ice cream cone on us.
1-800-CRY-BABY
Tired of friendly advice to just be tougher? We've all been there, sometimes we just need the support to be a cry baby. To no longer hear the "positivity" shoot Van Leeuwen a text. A hotline will be created that gives users the 24/7 reassurance they need to keep being the cry baby they truly are.